About

Rob de Souza 
28/M/LDN

Rob de Souza in a museum with a creative glass background.


About


Hey! I'm Rob de Souza. An internet-born Creative Director focused in Digital and experienced in Social campaign work, this site is my creative portfolio. I'm based in London. Currently working at VaynerMedia. I believe good work exists outside of trends, and believe you cannot call yourself a Creative Director unless you can take the place of anyone under your command.

In over 7 years in the creative advertising industry (spent between VCCP, Iris, Leo Burnett, Publicis Sapient, and VaynerMedia), I have convinced TikTok to livestream a chair for hours, helped a postman reach #1 on the official charts, and persuaded English professional rugby union player Joe Marler to convince over 1 million people to try different-sized condomsI have also directed and produced campaigns for McDonalds, NatWest, ASDA, Lloyds, Paramount Pictures and many more.

I love unkillable plants, red wine, talking endlessly to (most) people, and solving creative problems with creative solutions. Most importantly, I love creating content that the internet 'actually' wants to see. My work has been featured in Campaign magazine, and on the Wembley Stadium Jumbotron, and my university advertising degree is proudly displayed on my mother’s fridge.

I am always looking for new experiences, aiming to become a better person, helping others, having fun, being honest, and contributing something new and exciting to the world.

Click here to see my creative showreel. Please don’t hesitate to ask any questions.

Education & Training

University for the Creative Arts B.A. Advertising 1st
RADA - Presenting Made Brilliant
Cannes Lions Master Class - Storytelling

Skills

Photoshop
Premier Pro
InDesign
Figma
Lightroom
Google Workspace

Photography
Powerpoint
Procreate
Videography
Keynote
Spark AR